Pig ads rejected
Marie Claire, Delicious and Good Weekend are some of the women
oriented magazines that have rejected ads by a $500,000 Australian
campaign against the intense confinement and mutilations factory farmed
pigs are subjected to.
The ads feature color photographs of freshly cooked pork dishes with
headlines such as “Emotionally Stressed Pork Sausages in Red Wine Jus”
and “Traumatized Suckling Piglet with Severed Tail” followed by
the text detailing how week-old piglets have their tails cut off and
their eye teeth removed with clippers without any pain relief.
Even though publishers who rejected the ads claim that they are not
being pressured by the meat industry, Brian Sherman, director of the
animal protection group Voiceless, part of an alliance funding the ads,
speculated that the meat industry might threaten to withdraw the
$800,000 it spends each year on magazine advertising.
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The factory farm industry is among the cruelest towards God’s
animals. It is a pity that some magazines that claim to represent
today’s women opinions and provide information, refuse to advertise the
truth surrounding pig factory farms and their inherent cruelty. It is
time that the media exposes the meat industry and its callousness.
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